The Teaching & Education SIG of the Academy of International Business (AIB) presents the third installment of its series of mini IB-cases internationally discussed by AIB members from around the world as part of the Stronger Together initiative.
2022-01: “How to move from a Multilatina internationalization path to a Global Leader Multinational?”
The third Mini IB-case was designed by Dr. Dinorá Floriani and Dr. Mohamed Amal, University of Vale do Itajaí – UNIVALI, Brazil.
The case was discussed by Dr. Dinorá Floriani and Dr. Mohamed Amal, University of Vale do Itajaí – UNIVALI, Brazil; Dr. Wenlong Yuan, University of Manitoba, Canada; Dr. Maria V. ILIEVA, Osaka City University, Japan
Keywords: Emerging Multinational, Mature Markets, Multinationality, Regional Context